You’ve probably noticed that running shoes offer a wide variety of choices when it comes to cushioning. Don’t let all these options overwhelm you because there really is no ideal amount of cushioning for every runner. Keep it simple for yourself and consider two key factors when deciding how much cushioning is right for your running shoe: body frame and preference.
It is important not to choose a running brand based on its looks. We recommend that you visit one of the many running retail outlets (typically those listed in our flyer) where an expert can look at your running style and see whether you need a neutral shoe or whether you pronate or supernate, meaning that when your shoe strikes the ground it tends to hit the outside or inside of the shoe first, respectively. Running in the incorrect shoe can cause damage to you knees and other parts of your anatomy, hips, ankles etc.